Point / Summary
A flyer QR code should answer the next question.
Most flyer scans fail because the link sends people to a homepage, a PDF, or a page that does not match the printed promise. A stronger flyer QR opens a focused AI answer page. It answers the questions the flyer created, shows a clear next step such as an official booking or ticket link, and records repeated questions so you can improve the next print run. The QR code is not the strategy. The answer after the scan is.